On October 24, 2025, the launch ceremony of the FLTRP International Business Platform was successfully held at the FLTRP Building. Wang Fang, Secretary of the CPC Committee of FLTRP Group, Chair of the Board of FLTRP Group, and President of FLTRP, attended the ceremony and officially announced the platform's launch. Liu Jie, Deputy Secretary of the CPC Committee of FLTRP Group, Deputy Chair of the Board of FLTRP Group, and Editor-in-Chief of FLTRP; Peng Donglin, Deputy Editor-in-Chief; Li Huiqin, Assistant to the President; Zhao Changrui, General Manager of the technical partner, Beijing Xieda Yijie Software Technology Co., Ltd.; as well as heads and representatives from the Division for International Cooperation, Digital Management Center, Editorial Center, Financial Center, and related business departments participated in the event.
In her speech, President Wang Fang stated that in recent years, FLTRP has consistently integrated digitalization into its corporate DNA and resolutely advanced its digital development strategy; internationalization remains the unwavering strategic direction of FLTRP, mutually empowering with digitalization. The launch of the international business management platform marks an important milestone in the integrated development of digitalization and internationalization at FLTRP, signifying that its digital construction has officially entered a new stage from “empowering core business” to “full-scale coverage.” In the future, the platform will continue to iterate and upgrade, further promoting the transformation of international business from “experience-driven” to “data-driven.” President Wang Fang emphasized that FLTRP’s journey of digitalization and internationalization has never been a solitary endeavor, but rather a shared journey undertaken by all FLTRP staff working together with one heart and one mind. She hopes that everyone will take the launch of the platform as a new starting point, join hands on the path of integrated digitalization and internationalization, and forge ahead with innovation, injecting new momentum into FLTRP’s high-quality development during the “15th Five-Year Plan” period.
Editor-in-chief Liu Jie pointed out in his speech that the FLTRP International Business Platform is an important achievement in the deep integration of digitalization and internationalization at FLTRP. This marks that FLTRP’s digital management capabilities now cover the entire process of international publishing. He encouraged editors to actively embrace digitalization and apply data-driven thinking throughout every stage of topic planning, content development, and international dissemination. By focusing on high-quality content as the foundation and leveraging digital empowerment as strong support, FLTRP’s international publishing efforts will reach new heights.
At the launch ceremony, a video featuring an AI digital avatar quickly familiarized attendees with the platform’s overall functions and design concept. Sun Bo from the Division for International Cooperation gave a live demonstration of each module’s features, detailing the platform’s “one-click, fully visualized” operation mode for international cooperation project management. Addressing editors’ common concerns about copyright registration, Dong Ge from the Division for International Cooperation further demonstrated the specific workflow of the platform’s “copyright registration” module. With standardized procedures, this module effectively resolves previous issues such as complicated materials and repeated offline communication in copyright registration, optimizing the working experience.
The launch ceremony was hosted by Deputy Editor-in-Chief Peng Donglin. In his concluding remarks, he stated that the platform aims to achieve synergy between business and technology,and effectively address key issues in international business management. He hopes that everyone will implement the requirements put forward by President Wang Fang and Editor-in-Chief Liu Jie regarding the integrated development of digitalization and internationalization, actively use the platform, provide feedback for improvement, and work together to promote the digital and intelligent transformation of FLTRP's international business.
The official launch of the FLTRP International Business Platform is an important measure for FLTRP to implement its digital strategy and continuously enhance the efficiency of international business management. It is also an active exploration to promote the integration of intelligence and digitalization and to build a new ecosystem for international business. In the future, FLTRP will use technology as an engine and content as its core, accelerating its progress towards the goal of becoming a global leading provider of educational content and services.
